BACK TO THE SOURCE
BACK TO THE SOURCE is a fictional project aimed at creating a visual identity and conceptualizing a brand committed to environmental sustainability. By delving into fashion design, the project seeks to address global issues such as plastic pollution and textile waste through innovative design solutions. It represents an active step towards promoting eco-consciousness and making a positive impact on our planet through creativity and fashion.
Back to the Source is revolutionizing the fashion industry by redefining discarded fabrics into chic, sustainable fashion pieces. By leveraging traded clothes from customers and upcycled textiles, they craft new threads and clothing, tailored to meet customers' desires and needs. Committed to phasing out fast fashion, they set a new industry standard for sustainability.
Their unwavering dedication to innovation ensures that every design reflects evolving customer preferences. Through collaboration with like-minded partners, they're building a network of change-makers committed to a greener future.
Prototype of the Back to the Source app
CLOTHING BRAND
ONLINE SHOP
ENVIROMENTAL FRIENDLY
VISUAL IDENTITY
UX/UI
MARKETING